B To B-ing. Remember That?

brtWhen it comes to achieving excellence in advertising creativity, most people immediately look to the ads themselves. But creativity goes far beyond that. The people who figure out the media strategy have a much more difficult task in many ways. They must answer to two masters: Creative ad placement and the bottom line.

This month we honor the Best & Brightest Media Strategists – the people who have proven that they can unite these often conflicting masters. For the third year, Business Marketing has selected the top media strategists in business-to-business today. These men and women represent the best in their profession, bringing to media strategy a dedication to quality

Disability Won’t Bring Him Down

Forty years ago John Frazer executed a Zen-like landscape that his art professor at Yale, the legendary Bernard Chaet, published in a textbook with a caption, “This wash drawing makes us detached observers of a calm, panoramic scene.” The painting, an early hint of Frazer’s lifelong interest in Japanese design and culture, suggests a predisposition for living in the moment.

Today Frazer, a tenured professor of art at Wesleyan University, spends much time in a scenic panorama of his own making in Middletown, Connecticut. But here the peacefulness is his aggressive response to a health crisis and reward for mindful planning for the future. Frazer became disabled when a

Spotting A Commendable Anti Wrinkle Cream

aac2After a couple of weeks of using the best anti wrinkle cream, I finally regained my lost confidence. The emergence of wrinkles on my skin has made me extremely conscious about my appearance. I am really thankful for having found this product. It really helped that I made use of the internet to spot the most effective anti wrinkle cream today. I visited blogs and forums to know which product has been proven effective in getting rid of wrinkles and other skin imperfections brought about by aging. I did not forget to visit credible product review sites to weigh the quality of every anti wrinkle cream brand that I learned. …

Effective Panic Attack Remedies

eparYou may have already heard people saying that yoga and meditation had helped them get through stressful events. Many people with panic disorder incorporate yoga and meditation into their routine because these are effective relaxation techniques. If you are having panic attacks, you should consider enrolling on a yoga class. Relaxation techniques like yoga are considered effective panic attack remedies. Yoga is a form of exercise that does not only strengthen the body but also relaxes the mind. Attending a yoga class once or twice a week can be beneficial to your overall health. Meditation is also helpful because this will help you reorganize your thoughts and reflect on your …

How To Remove Joint Pain By Changing The Diet

htIf you want to alleviate joint pain, you may feel as a result of your rheumatoid arthritis disease, you may try to change the diet and start exercising. Since your bones are weak and you may feel fatigue, don’t bother with huge activity changes but rather go for long and easy walks to keep the body in good shape. Also, maybe you want to include the food that will remove the chance of inflammation. If that is so, ask your nutritionist to plan a diet for rheumatoid arthritis. Some say that switching to vegetarian diet may do you good. Vegans will advise you to try the vegan diet as well. …